Who is responsible for fundraising in your organization? If you've just replied the Director of Production or even the CEO, you're dead wrong. Everyone is responsible for fundraising in your organization. From a member of the board to the latest volunteer, each has to care enough about the cause and fundraise. That means, recruiting a top-class development director is not enough to be good at Nonprofit fundraising . It includes the development of an entity with a philanthropy culture. Each and every member of your organization should see fundraising as part of what they are doing–and not view it with abstract frustration. "Fundraising isn't something that I like to do. I just don't like to ask people. And the problem in this community is that this is a very involved community of people and you just get to the point where you feel, I can no longer ask my friends." The quote above is a succinct summary of the underlying problem. Even Members of